A Shortcut Up the Learning Curve: Lessons from the Passages Project on Implementing Norms-Shifting Interventions

The Passages Project and its partners have made a significant contribution to figuring out how to apply norms-shifting approaches and measurement to SBC programming, and what it takes to implement community-based norms-shifting interventions. Drawing from Passages’ experience, this brief offers key lessons for new and experienced implementers of norms-shifting interventions.